Endow Global Edu is a Bangladesh-based education consultancy firm specializing in South Korea education. I built their entire web platform using WordPress + Elementor, developed custom theme components, and implemented SEO optimizations to support their digital growth and lead-generation strategy.
🔧 My Roles & Key Contributions:
- WordPress + Elementor Development
- Designed and developed a modern and responsive site using Elementor
- Created a custom WordPress theme tailored to Endow’s brand identity
- Built and integrated custom plugins for specific business needs (e.g., lead forms, program listings)
- Ensured content structure was modular and easy for non-technical staff to maintain
- SEO & Content Strategy
- Performed on-page SEO: keyword research, meta titles, descriptions, and header tags
- Set up SEO-friendly URLs, sitemap, and robots.txt
- Optimized page load times and performance (image optimization, lazy loading, caching)
- Integrated Google Analytics and Google Search Console for monitoring and insights
- Lead Capture & Conversion Optimization
- Designed and implemented structured lead capture forms for prospective students
- Connected forms to back-end systems and/or mailing lists (e.g. via SMTP or Mailchimp)